Wisconsin

Madison, Wisconsin

The Prosperity & Abundance sculpture, located outside the State Capitol building, is a prominent and symbolic feature of the Capitol’s architecture. Installed in 1924 the sculpture portrays a female figure representing prosperity, holding sheaves of wheat and corn, symbolising Wisconsin’s agricultural heritage. Surrounding her are elements that emphasise abundance and the state’s thriving industries, it serves as a reminder of Wisconsin’s economic strength & growth.

Milwaukee, Wisconsin

The Milwaukee Art Museum is an architectural masterpiece on Lake Michigan’s shores, renowned for its striking wing-like Brise Soleil, designed by Santiago Calatrava. Housing over 30,000 works, it features American, European, and contemporary art, including pieces by Georgia O’Keeffe and Pablo Picasso. Visitors enjoy rotating exhibitions, a stunning lakefront setting, and interactive galleries. As Wisconsin’s premier art institution, the museum offers an inspiring blend of creativity, history, and innovation in a breathtaking setting.

Lake Superior, Wisconsin

The Apostle Islands, a group of 21 islands in Lake Superior off Wisconsin’s coast, are a paradise for nature lovers. Known for their sea caves, historic lighthouses, and pristine beaches, they offer kayaking, hiking, and camping adventures. Apostle Islands National Lakeshore features dramatic cliffs, old-growth forests, and diverse wildlife. In winter, the ice caves become a stunning frozen wonderland. With rich history and breathtaking scenery, the islands provide an unforgettable outdoor escape.

Milwaukee, Wisconsin

​The Harley-Davidson Museum spans a 20-acre campus and showcases over 450 motorcycles and artifacts, including the oldest known Harley-Davidson motorcycle, Serial Number One. Opened in 2008, the museum offers interactive exhibits detailing the company’s rich history and cultural impact. Visitors can explore galleries, participate in guided tours, and enjoy on-site dining at the Motor Bar & Restaurant. It’s a must-visit destination for motorcycle enthusiasts and history buffs alike.

Madison, Wisconsin

Henry Vilas Zoo is a free, family-friendly zoo featuring diverse wildlife from around the world. Home to lions, giraffes, polar bears, and red pandas, it emphasises conservation and education. Visitors enjoy interactive exhibits, a rainforest aviary, and a popular Arctic Passage habitat. The zoo, supported by community donations, offers an engaging experience for all ages. With beautiful landscapes and hands-on learning opportunities, it’s a must-visit destination in the heart of Madison.

Green Bay, Wisconsin

Train enthusiasts will love the National Railroad Museum, one of the oldest and largest railroad museums in the U.S. Climb aboard historic locomotives, including the massive Union Pacific Big Boy, and explore the evolution of rail travel through interactive exhibits. Learn how trains shaped America’s past and enjoy seasonal events like train rides and themed family days. A fun and educational stop just minutes from downtown Green Bay.

North Wisconsin

Pattison State Park, located in northern Wisconsin, is home to Big Manitou Falls, the state’s tallest waterfall at 50 metres. The park offers scenic hiking trails, a swimming beach on Interfalls Lake, and diverse wildlife. Visitors enjoy camping, picnicking, and exploring the rugged beauty of the Black River Gorge. In winter, the park transforms into a snowy wonderland for cross-country skiing. With breathtaking landscapes and year-round outdoor activities, Pattison State Park is a nature lover’s paradise.

Milwaukee, Wisconsin

The Milwaukee Bucks Entertainment Block, also known as the Deer District, is a vibrant indoor-outdoor destination featuring a public plaza, diverse dining options like Good City Brewing, and entertainment venues such as Punch Bowl Social. It serves as a year-round hub for sports fans and visitors, hosting events and gatherings that celebrate the city’s culture and community spirit. The Deer District has become a central gathering place for both locals and tourists.

Green Bay & Milwaukee, Wisconsin

Experience sports the American way – loud, passionate, and packed with tradition! Wisconsin is home to iconic teams like the Green Bay Packers (NFL), Milwaukee Bucks (NBA), and Milwaukee Brewers (MLB). From Lambeau Field’s legendary frozen tundra to the electric atmosphere of a Bucks game, cheering with locals is part of the fun. Catch a home run, a slam dunk, or a touchdown with bratwurst in hand. Talk to Travel USA – we’ll help lock in your tickets before you even land!

Midwest, Wisconsin

Wisconsin Dells, the “Waterpark Capital of the World,” is a top Midwest vacation spot known for thrilling waterparks, scenic boat tours, and family-friendly attractions. The Wisconsin River’s dramatic sandstone cliffs create stunning natural beauty, best explored by boat or Duck tours. Beyond waterparks, visitors enjoy amusement parks, hiking at Devil’s Lake State Park, and vibrant nightlife. Whether seeking adventure or relaxation, Wisconsin Dells offers a perfect mix of outdoor fun and entertainment for all ages.

Milwaukee, Wisconsin

The Milwaukee Public Museum offers an immersive journey through natural and human history. Visitors can explore lifelike exhibits, from a recreated Streets of Old Milwaukee to a Costa Rican rainforest. Highlights include the planetarium, butterfly garden, and ancient civilisations. The museum blends science, culture, and education, making it a favourite for families and curious minds alike. Conveniently located downtown, it provides an engaging experience that sparks wonder and learning across all ages and interests.

Green Bay, Wisconsin

Housed in a beautifully restored 1950s Cadillac dealership, The Automobile Gallery showcases over 100 years of automotive history. From vintage classics to modern marvels, this sleek museum celebrates the artistry and innovation of car design. The curated collection includes rare models, muscle cars, and iconic American favourites, all thoughtfully displayed in a gallery-style setting. Whether you’re a serious car enthusiast or a casual visitor, this interactive and stylish Green Bay attraction offers a fascinating journey through the evolution of the automobile.

Beaver Dam, Wisconsin

Beaver Dam Lake, is a picturesque 1,500-acre lake known for its scenic beauty and recreational opportunities. Popular for boating, fishing, and water sports, it offers ample space for outdoor activities. The lake is home to diverse wildlife and provides excellent fishing, especially for panfish, bass, and northern pike. With surrounding parks, trails, and a peaceful atmosphere, Beaver Dam Lake is a favourite destination for both locals and visitors seeking relaxation and adventure.

Milwaukee, Wisconsin

Davidson Park, opened in June 2024, is a 4.8-acre public space on Harley-Davidson’s historic campus in Milwaukee’s Near West Side. Transformed from a former parking lot, the park features “The Hub,” a sunken amphitheater with tiered seating, surrounded by native plantings and pathways. Designed by Heatherwick Studio and HGA, it offers areas for events, relaxation, and play, including a playground and beer garden. The park hosts community programs like movie nights and yoga, reflecting Harley-Davidson’s commitment to local revitalisation.

Madison, Wisconsin

Olbrich Botanical Gardens is a stunning 16-acre oasis featuring themed gardens, a rose garden, and a tropical conservatory. Its highlight is the Thai Pavilion, a gift from Thailand, set amid serene landscapes. Visitors enjoy vibrant seasonal displays, walking trails, and a peaceful escape in nature. With free outdoor gardens, diverse plant collections, and year-round beauty, Olbrich offers a perfect blend of horticulture, culture, and relaxation in the heart of Madison.

Baraboo, Wisconsin

Devil’s Lake State Park, is a popular destination for outdoor enthusiasts, offering stunning views of the lake and surrounding bluffs. Visitors can enjoy hiking, swimming, fishing, and boating. The park features over 45 kilometres of trails, including challenging climbs up the bluffs, and a sandy beach for relaxation. With its dramatic landscapes, vibrant foliage in the fall, and opportunities for camping and wildlife watching, Devil’s Lake is a true natural gem.

Madison, Wisconsin

Picnic Point is a nearly mile-long peninsula extending into Lake Mendota, forming part of the University of Wisconsin–Madison’s Lakeshore Nature Preserve. This cherished natural area offers scenic walking trails, fire circles, and panoramic views of the lake and city skyline. A favourite among students, locals, and visitors, Picnic Point provides a tranquil escape for hiking, birdwatching, and lakeside relaxation. Its rich history and accessible paths make it a must-visit destination in Madison.

Ridgeway, Wisconsin

Hyde’s Mill is a charming historical site set in the scenic Baraboo Hills. The mill, dating back to the 1800s, offers a glimpse into the area’s past with its working gristmill and preserved structures. Visitors can enjoy guided tours, exploring the mill’s machinery and learning about its role in early local industry. Surrounded by beautiful nature, Hyde’s Mill is a peaceful spot for history buffs and outdoor enthusiasts alike.

Madison, Wisconsin

The Wisconsin State Capitol is a stunning Beaux-Arts masterpiece, crowned with the nation’s largest granite dome. Overlooking the city’s lakes, it features elegant marble interiors, ornate mosaics, and murals depicting Wisconsin’s history. Free tours showcase its grand rotunda, Supreme Court, and observation deck with panoramic views. As the seat of government, it’s a symbol of democracy and architectural beauty, making it a must-visit landmark in Wisconsin’s vibrant capital city.

Milwaukee, Wisconsin

Spanning 190 acres, houses over 3,100 animals representing 350 species. Notable exhibits include Adventure Africa, featuring African elephants and hippos, and the Aquatic and Reptile Centre, home to diverse aquatic life. The zoo also boasts one of the largest bonobo groups outside Africa. Family-friendly attractions encompass a miniature train, carousel, and seasonal events like Boo at the Zoo. Open year-round, the zoo offers educational programs and conservation initiatives, making it a cherished destination for all ages.

Green Bay, Wisconsin

A beloved family favourite since the early 1900s, Bay Beach Amusement Park offers classic fun on the shores of Green Bay. With affordable ride tickets and free admission, it’s a nostalgic and budget-friendly day out. Enjoy traditional rides like the Ferris wheel, bumper cars, and the wooden Zippin Pippin rollercoaster—once Elvis Presley’s favourite. Located near Bay Beach Wildlife Sanctuary, the park is perfect for picnics, lake views, and old-fashioned charm in a relaxed, family-friendly setting.

Madison, Wisconsin

Tenney Park, located along Lake Mendota is a scenic urban park offering a variety of recreational activities. Popular for its serene walking paths, the park features a beautiful lagoon, perfect for canoeing and kayaking in the summer. The historic Tenney Park Lock, a well-preserved canal lock, adds to its charm. In winter, the park becomes a hub for ice skating and sledding. With its peaceful atmosphere and picturesque views, Tenney Park is a favourite local retreat.

Racine, Wisconsin

Wind Point Lighthouse, is a historic beacon guiding ships on Lake Michigan since 1880. Standing 32 metres tall, it offers stunning views of the lake and surrounding landscapes. Visitors can explore the lighthouse grounds, enjoy a walk along the shoreline, and learn about the lighthouse’s rich history at the on-site museum. The charming lighthouse, surrounded by scenic beauty, provides a peaceful escape and a glimpse into Wisconsin’s maritime heritage.

Milwaukee, Wisconsin

The Pabst Mansion is a beautifully preserved Flemish Renaissance Revival home built in 1892 for Captain Frederick Pabst, founder of Pabst Brewing Company. This grand estate showcases opulent interiors, rich woodwork, and original furnishings. A symbol of Gilded Age elegance, the mansion offers guided tours that reveal the legacy of Milwaukee’s brewing history and the Pabst family’s influence. It’s a must-visit for history lovers and architecture enthusiasts alike.

Northern Wisconsin

Lac du Flambeau, is a picturesque community surrounded by lakes, forests, and abundant wildlife. Known for its Native American heritage, it is home to the Lac du Flambeau Band of Lake Superior Chippewa. Visitors can explore the area’s natural beauty through boating, fishing, and hiking, or immerse themselves in the local culture at the Wild Rice Festival or the Ojibwe Museum. The serene setting makes Lac du Flambeau a peaceful retreat for outdoor enthusiasts.

Madison, Wisconsin

Held around the Wisconsin State Capitol, the Dane County Farmers’ Market is the largest producer-only market in the U.S. Meet local farmers and artisans selling fresh produce, flowers, cheeses, baked goods, and more. The market buzzes every Saturday from spring to fall, drawing locals and visitors alike. It’s the perfect way to start a weekend in Madison — with live music, great coffee, and a taste of Wisconsin’s farm-fresh spirit. Photo Credit Sharon Vanorny/Destination Madison

Milwaukee, Wisconsin

The Historic Third Ward is a vibrant district known for its blend of art, culture, and history. Once an industrial hub, it has transformed into a trendy neighbourhood with galleries, boutique shops, and excellent restaurants. Visitors can explore the Milwaukee Public Market, attend performances at the Broadway Theatre Centre, or stroll through the charming cobblestone streets. With its lively atmosphere, the Third Ward is a must-visit for art lovers and urban explorers alike.

Central Wisconsin

Mud Lake Wildlife Area, is a serene 2,200-acre haven for birdwatchers, wildlife enthusiasts, and outdoor lovers. The area features wetlands, prairies, and woodlands, providing vital habitat for diverse species, including migratory waterfowl and rare birds. Visitors can enjoy hiking, wildlife viewing, and fishing along the lake. The scenic surroundings and peaceful atmosphere make it an ideal spot for nature walks, photography, and immersing in Wisconsin’s natural beauty.

Wisconsin Dells, Wisconsin

Mt. Olympus Water & Theme Park offers a thrilling combination of water rides and amusement attractions. With over 40 water slides, wave pools, and lazy rivers, it’s a popular destination for water lovers. The theme park features exciting roller coasters, go-karts, and arcade games, providing fun for all ages. Visitors can enjoy the scenic views of the Dells and experience both wet and dry adventures in a lively, family-friendly environment.

Green Bay, Wisconsin

Located just steps from Lambeau Field, the Titletown District is a vibrant hub for entertainment, dining, and year-round fun. This dynamic area features a public park with a tubing hill and skating rink in winter, a full-sized football field, playground, and outdoor games. Visitors can enjoy craft breweries, restaurants, live music, and community events. With the luxurious Lodge Kohler hotel and proximity to the Packers’ home, Titletown blends sports, leisure, and local flavour into an unforgettable Green Bay experience for all ages.

Northern Wisconsin

Eagle River, is a charming town known for its beautiful chain of 28 lakes, making it a popular spot for boating, fishing, and water sports. Surrounded by lush forests and scenic landscapes, it offers year-round outdoor activities, including hiking, snowmobiling, and cross-country skiing. The town is also home to the annual Eagle River Derby, drawing snowmobile enthusiasts. With its peaceful lakeside setting, Eagle River is a perfect escape for nature lovers.

Milwaukee, Wisconsin

The Miller Brewery established in 1855 by Frederick Miller, stands as the oldest large-scale operating brewery in the U.S. Located in the historic Miller Valley, it remains a cornerstone of Milwaukee’s brewing legacy. Now owned by Molson Coors, the brewery continues to produce iconic beers like Miller Lite and Miller High Life. Visitors can explore nearly 170 years of brewing history through engaging tours that showcase the brewery’s enduring impact on American beer culture.

Milwaukee, Wisconsin

Discovery World is Milwaukee’s premier science and technology museum, situated on the Lake Michigan shoreline. Spanning over 11,100 square metres it features interactive exhibits like the Reiman Aquarium, Les Paul’s House of Sound, and the Great Lakes Future model. Visitors can engage with hands-on labs focused on robotics, freshwater science, and digital media. The museum’s immersive experiences make it a must-visit destination for families and curious minds of all ages.